IP Strategy and Commercialization

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IP Strategy: Are you looking to get the most out of everything your company produces, including your products and the innovations that make them possible? Are you looking to enter international markets? Developing an intellectual property (IP) strategy will help you strategically grow your business and maximize the value of your IP. This seminar will outline what to consider when developing your IP strategy in order to help you extract value from your IP, protect your business from competitors, gain a competitive advantage, or take your business abroad.

And, You spent all that time developing a product and growing your brand—so why not make money from it? Intellectual property (IP) commercialization is the process of transforming your IP innovations and creations into commercially viable products or services. Learn about some general avenues businesses take to profit from their inventions. While the focus of this seminar will be on introductory pathways to commercialization, specifically assignment and licensing, more advanced avenues will also briefly be discussed, in addition to some of the most important considerations to keep in mind as you explore ways to extract the value of your IP.

About the Speaker: Caroline Lefebvre

Caroline Lefebvre is an Intellectual property advisor for the Canadian Intellectual Property Office (CIPO) since 2007. As such, she raises awareness, informs and trains various groups, such as entrepreneurs, inventors, professors and students on the importance of an adequate intellectual protection.

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